SOCIAL NETWORK

SOCIAL NETWORK




ibibo.com is India’s first entertainment and talent based social network. It gives the youth of India a unique platform to showcase their talent, express themselves, create their own social network, audience and fan club and hence get recognition.

The youth of India, right across the length and breadth of the country have an inherent self confidence and a burning desire to express their talent to the rest of the world. It is this pressing need for recognition that ibibo understood and is meeting the same by providing a platform for the youth.

Talent could be modelling, singing, dancing, photography, blogging or more – ibibo is the canvas where it can be expressed and displayed to the world at large.

ibibo.com was launched in January 2007 and it has continually evolved by listening to and then meeting the intrinsic needs of the country’s young people. The core age group is 18-24, with a male, female ratio of 70:30. The ibibo community is currently more than 4 million strong, making it the largest India based social networking site in the country. And most importantly, 59% of user base is from tier 2 and tier 3 cities and towns of India.

The ibibo community uses a plethora of powerful communication tools to connect and share their expression, ranging from instant messaging, e-mail, blogging, photos, videos, asking and answering questions, exchanging free SMSs and chatting.

ibibo’s vision has been to provide a platform to the ibibo community to showcase their talent and get recognized. In line with this vision, ibibo has been incubating and unleashing numerous innovative talent applications for the youth. And it has been recognizing and rewarding individuals with immense talent.

ibibo’s baseline “i Build, i Bond” is the crux of its existence. It empowers a user to showcase his talent by expressing himself and thus, build and bond with an eager audience for his or her talent.

Access to the right kind of target audience is motivating corporate, brands and movie production houses to opt for ibibo as the most effective platform to engage with their consumers. ibibo.com enables them to leverage the viral power of the social network and to intimately interact and engage with their customers. ibibo creates customized branded applications for advertisers to target the right set of audience.

In a short span of time, ibibo.com has also received its due recognition from different quarters of the industry. The company has become one of the fastest growing Internet based social media businesses in India.

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